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Phizz announced as official hydration partner

— 19 April 2017

The Yorkshire County Cricket Club is delighted to announce PHIZZ as an official hydration partner for the 2017 season.

Hydration plays a key part in the health and well-being of the players whilst also contributing towards their performance in training and competition.

PHIZZ combines a rehydration formula with vitamins & minerals in a delicious orange flavoured effervescent tablet. The dual formulation makes PHIZZ unique and ideal for athletes living such busy lifestyles, travelling and still needing to ensure they remain well hydrated.

Yorkshire CCC’s First XI Physiotherapist Kunwar Bansil said: “Hydration is an important component in maintaining high levels of performance as well as reducing risk of injury. PHIZZ tablets will help our players stay well hydrated during training and competition.”

Lead Strength and Conditioning Coach Ian Fisher added: “Optimising performance and recovery are key goals of the science and medicine team at YCCC and hydration is a crucial part of this process. PHIZZ is a product that will really help us with this goal throughout the season, it is great to have them on board.”

Yasmin Badiani, Head of Sport at PHIZZ said “Hydration is key to a professional cricketers’ performance and we’re proud to have been chosen by the medical team as their hydration tablet of choice. We’re excited to be involved with YCCC and look forward to working closely with the club through the season.”

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